Open Up: Yahoo + Made of Millions

Launched during Mental Health Awareness Month and made in partnership with global advocacy non-profit, Made of Millions, Open Up is a resource center that featured a new augmented reality experience created to destigmatize mental health and strengthen community. RYOT Studio collaborated with Artist, Ian Woods, on custom AR filters which allowed users to record their story that then became part of a larger mosaic picture. This AR Mosaic is then placed into the user’s space where users can spin and zoom to explore other submissions to showcase digital community and allyship around mental health awareness.

Details:

Publisher:

Yahoo

Advertiser:

Made of Millions

Industry:

Lifestyle

Details:

Publisher:

Yahoo

Advertiser:

Made of Millions

Industry:

Lifestyle
Try Pressboard Studio for Free
More Lifestyle campaign examples:
Detroit, An Architectural Tour: Architectural Digest + Pure Michigan Detroit, An Architectural Tour
Publisher: Architectural Digest
Advertiser: Pure Michigan
The architecture and cityscape of Detroit is a marvel of creativity and ingenuity, but it’s not one that most people know much about. For local young creatives like Bo and Kyle of design firm Woodward Throwbacks, the city’s architecture holds a unique legacy of opulent design that is second to none in the U.S. and informs their work on a deeply personal level. In this video they take us on a tour of “their” Detroit, showing off not only the incredible architecture and its history, but also showing us new spots - bars, shops and restaurants that embody the ethos of their approach to design: sustainable, meaningful and purely Michigan.
Be Our Guest : Conde Nast Traveler + Maker's Mark Be Our Guest
Publisher: Conde Nast Traveler
Advertiser: Maker's Mark
From a self-made streetwear designer who uses his platform to bolster his community to the chef who partners with regional farmers to nourish local communities with fresh, inventive cuisine, these generous, passionate locals are the fabric of cities around America. In a first of its kind campaign, various Conde Nast brands came together to tell stories centered around one vision: community being the heart of America’s thread. How we share and upholster that community was looked through the lens of each Publishers speciality. AD for design, BA for food, Pitchfork in music, GQ with style and CNT as the hub for it all. Maceo Paisley— a multidisciplinary artist, entrepreneur, and grassroots leader — embarks on a journey around the US to meet those makers, artists, and restaurateurs who are bringing their communities together through style, food, music, and design. Follow along with Maceo as he discovers the city through the most authentic lens possible; its people.
Thirsty for Adventure: SheKnows + Stanley Thirsty for Adventure
Publisher: SheKnows
Advertiser: Stanley
In this immersive digital destination for Stanley, SheKnows aggregated product reviews, hydration tips, influencer posts, gift guides and video content in a rich storytelling experience.
From the Desk of Detective Elliot Stabler: PEOPLE + NBC From the Desk of Detective Elliot Stabler
Publisher: PEOPLE
Advertiser: NBC
Starting over where it all began, this fall Detective Elliot Stabler (Christopher Meloni) rejoined the ranks of the NYPD to take on New York’s most devious crime syndicate with a new task force in Law & Order: Organized Crime. We created a custom destination full of interactive elements, show imagery and clips, and expert takes on the past of the show, so users could crack open the case files for everything they need to know before they watched.