At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..
What should marketers strive for, earned media or sponsored content partnerships? When it comes to telling your brand’s story, it can be..
Media coverage can do wonders to raise the profile of a brand. For businesses with a limited marketing budget, directing your efforts..
The written word is timeless, but content marketing has come a long way since John Deere’s 1895 advertorials. Brands are now competing..