On the surface, Shinola‘s story is about place: the place of Detroit, Michigan. But if you speak with the company’s employees, you’ll..
When brainstorming content ideas, most advertisers start at the same place: the marketing strategy. Marketing strategies have common..
We’re well into the era of sponsored content, with more and more brands recognizing that consumers find content more engaging than..
The conversation surrounding the blockchain and Bitcoin has exploded in recent months. Thanks to Bitcoin’s record-breaking rise in 2017,..
At Pressboard, we’re invested in growing the sponsored content industry. Whether that involves connecting advertisers and publishers..
This groundbreaking new study sheds light on how consumers actually think and feel when watching branded content. This story starts with..
At Pressboard, we’re invested in growing the branded content industry. Whether that involves connecting advertisers and publishers..