by For many people, the first things that come to mind when they hear “viral content” are memes and cat videos. By definition, however, viral content […]
‘Tis the season of holiday parties, gift exchanges and early office closures, but it’s also the time to celebrate all the hard work we..
As another year draws to a close, we’re taking a moment to reflect on all the incredible content created by advertisers and publishers...
At Pressboard, we’re invested in growing the sponsored content industry. We’re dedicated to building up the industry as whole, whether..
First-of-its-kind data analysis of sponsored content shows that it’s better to mention brands strategically rather than repeatedly. It’s..
Here at Pressboard, we believe in few things more than the power of a great story. Stories inspire us, galvanize us and move us to..
Catríona Hughes is a content writer at Daily Hive. The ways in which people are influenced by brands are constantly changing, but one..
Companies can’t get away with avoiding inclusivity anymore. The tide is shifting towards more inclusion of marginalized and otherwise..