The Top 100 Instagram Influencers in The World – Pressboard

We’re living in an age where almost anyone can become an influencer, all you need is a phone, a social account and something interesting to say. There are even training courses to help influencers build their businesses. While some influencers are just starting to build their audience, others already have follower counts in the hundreds of millions. Our go-to Gen Z-er, Anthony Kero, has compiled a round-up of the top 100 Instagram influencers most followed in the world. Many of the names on this list should appear familiar, but if they don’t, give them a follow and step up your insta game.

Here at Pressboard, we’re helping influencers build their businesses. To get started, sign up to get your very own FREE custom media kit and show off your content and audience reach to the world! Fill in your details below to get to the front of the line.

1. Cristanio Ronaldo

Cristiano Ronaldo is he most notable house hold soccer player there is. Along with his talent in the sport, his collaborations and multiple sponsorships with companies such as Nike, EA Spots, etc. makes him the most influential person on Instagram with 249 million followers.

2. Ariana Grande

Global popstar, Ariana Grande rose to fame as an actress in the 2000’s on Nickelodeon’s Victorious, and has since been recognized for her vocal chops with multiple Billboard, Grammy, and American Music Awards.

3. Dwayne “The Rock” Johnson

Starting out his career as a WWE wrestler, Dwayne Johnson shortly grew to fame after many successful films, such as The Fast and Furious franchises, Moanna, Jumanj, etc., and became the highest paid actor that we all know and love today.

4. Kylie Jenner

Being in the media since the age of 10, Kylie Jenner has become the most influential, and only billionaire of the Kardashian/Jenner family. She became the world’s youngest billionaire at 21 in 2019.

5. Selena Gomez

Rising to fame as a teen off of the Disney Channel, Selena Gomez became heavily influential from a young age. From silver screen to the music scene, Gomez has starred in several films such as Hotel Transylvania, Spring Breakers, etc., as well as became a multi platinum recording artist and was deemed “Woman of the Year” by Billboard in 2017.

6. Kim Kardashian West

Being hands down the most familiar Kardashian associated to the successful E! franchise, Keeping Up with the Kardashians, Kim has expanded her reality star title into model, actress, entrepreneur, and soon to be lawyer.

Lionel Andrés Messi is an Argentine professional footballer and Gold Medalist who plays as a forward and captains both Spanish club Barcelona and a the Argentina national team.

Beyoncé Giselle Knowles-Carter is an American singer, actress and record producer. Born and raised in Houston, Texas, Beyoncé performed in various singing and dancing competitions as a child. She rose to fame in the late 1990s as the lead singer of Destiny's Child, one of the best-selling girl groups of all time.

9. Justin Bieber 

Probably the most notable and influential teen heart throb of the past decade, Justin Bieber grew up in Stratford, Ontario and began his career in music at the young age of 13. Still today, he continues to be at the top of the Billboard charts.

The third member from the Kardashian/Jenner family to grace this list, Kendall Jenner is a supermodel and continues to be apart of the Keeping Up with the Kardashians franchise on E!.

11. Neymar Jr.

A Brazillian soccer player who began his professional career at Santos F.C., Neymar Jr. has since played for Barcelona F.C. and now for Paris Saint Germain.

12. Taylor Swift

Most known as the country singer turned popstar from Nashville, Taylor Swift has been deemed as one of the top influential artists of all time. Being the second youngest person to win a Grammy, Swift has broken countless records across the music industry.

13. Jennifer Lopez

Jennifer Lopez wears a lot of hats such as actress, singer, dancer, fashion designer, producer, as well as a businesswoman. Lopez has been featured in hit movies and is best known for her on stage performances at her shows.

14. Nicki Minaj

This female rapper who was born in Trinidad and Tobago and moved to Queens when she was a child. Being mentored by Lil Wayne, she became the most popular female hip hop artist at the time. It helps that her big ego and attitude added to her fame.

15. Khloe Kardashian

Khloe Kardashian is the last of the Kardashian/Jenner family on this list of influencers. She along with her sisters continues to star on Keeping Up with the Kardashians.

16. Miley Cyrus

Her career began from her starring role on Disney Channel’s Hannah Montana. As she grew into performer, she has had her fair share of scandal and controversy but remains one of the best in the industry.

17. Katy Perry

Launching her music career with the hit song “I Kissed a Girl”, Katy Perry is one of the only artists aside from Michael Jackson to have 5 number one singles on an album, and is now a judge on American Idol.

Kourtney Mary Kardashian is an American media personality, socialite, and model. In 2007, she and her family began starring in the reality television series Keeping Up with the Kardashians. Its success led to the creation of spin-offs including Kourtney and Khloé Take Miami and Kourtney and Kim Take New York. 

Kevin Darnell Hart is an American stand-up comedian, actor, and producer. Born and raised in Philadelphia, Pennsylvania, Hart began his career by winning several amateur comedy competitions at clubs throughout New England, culminating in his first real break in 2001 when he was cast by Judd Apatow for a recurring role on the TV series Undeclared. 

Demi Lovato started her career like many others off of the Disney Channel, starring in the Jonas Brothers’ Camp Rock films. She then has starred as a judge on X Factor, landed her own show, and seriously perused her music career.

Ellen Lee DeGeneres is an American comedian, television host, actress, writer, and producer. She starred in the sitcom Ellen from 1994 to 1998 and has hosted her syndicated TV talk show, The Ellen DeGeneres Show, since 2003.

22. Rihanna

Growing up in Barbados, Rihanna moved to the United States to pursue her career as a singer. She coming on to the music scene in the early 2000’s she's expanded into clothing, fragrance and beauty making her a mutli-million dollar mogul.

Virat Kohli is an Indian cricketer and the current captain of the India national team. A right-handed top-order batsman, Kohli is regarded as one of the best contemporary batsmen in the world. He plays for Royal Challengers Bangalore in the Indian Premier League, and has been the team's captain since 2013.

24. Zendaya

Rising to fame as Rocky Blue on Disney’s Shake it Up, Zendaya has taken been apart of several blockbusters such as, The Greatest Showman, Spider-Man, and now stars on HBO’s Euphoria.

An American rapper who grew up in the Bronx, New York City, Cardi B became popular after her viral posts on vine and Instagram. Starring in Love & Hip-Hop, she pursued a career as a rap artist and has now won several Grammy Awards, Billboard Awards, and American Music Awards to name a few.

A professional basketball player from Akron, Ohio, LeBron James is one of the most popular basketball players of the modern era in the NBA. Currently, he is disputed to be the greatest basketball player of all time and leads the Los Angeles Lakers.

Christopher Maurice Brown is an American singer, songwriter, dancer, and actor. Born in Tappahannock, Virginia, he was involved in his church choir and several local talent shows from a young age.

Audrey Drake Graham, better known as Drake is a singer and rapper from Toronto, Canada. He began his career on the Canadian teen drama Degrassi, and after became the successful artist we know now. He has had many successful projects and continues to be one of the most influential rap artists of our time.

Billie Eilish Pirate Baird O'Connell is an American singer-songwriter. She first gained attention in 2015 when she uploaded the song "Ocean Eyes" to SoundCloud, which was subsequently released by the Interscope Records subsidiary Darkroom.

30. Shakira

A Colombian singer, performer, producer, and actress, Shakira was signed to Sony Records at age 13 and has been performing ever since. She is especially influential to the Latino community, as she is proud of her heritage.

31. Vin Diesel 

Mark Sinclair, known professionally as Vin Diesel, is an American actor and filmmaker. He is best known for playing Dominic Toretto in the Fast & Furious franchise, and is one of the highest-grossing actors of all time.

32. David Beckham

An English former professional soccer player, David Beckham played at many clubs but most famously Real Madrid. After having countless endorsements, clothing lines, fragrances, and businesses, he is now president of Inter Miami CF in the MLS.

An American fashion model Gigi Hadid is one of the most popular and sought after models of the industry. At the age of 24 she is one of the most successful models in the world and was named International Model of the Year by the British Fashion Council in 2016.

Justin Randall Timberlake is an American singer, songwriter, actor, and record producer. Born and raised in Tennessee, he appeared on the television shows Star Search and The All-New Mickey Mouse Club as a child.

An Indian-American actress, film producer, as well as the winner of the Miss World pageant in 2000, Priyanka Chopra Jonas is highly regarded in the film industry. With a National Film Award and five film fare awards she is one of the highest paid actresses of Indian descent.

36. Emma Watson

As an actress, model, and activist from England, Emma Watson was born in Paris but grew up in Oxfordshire, England. Her breakout acting role was in Harry Potter franchises as Hermione Granger, but has continued to act in movies such as Beauty and The Beast, Little Women, etc.

37. Shawn Mendes

Shawn Peter Raul Mendes is a Canadian singer and songwriter. He gained a following in 2013, posting song covers on the video-sharing application Vine. 

Dua Lipa is an English singer and songwriter. After working as a model, she signed with Warner Music Group in 2015 and released her eponymous debut album in 2017 which won her a Grammy and multiple nominations.

Shraddha Kapoor is an Indian actress and singer who works in Hindi films. She features in listings of the most popular and the highest-paid actresses in India and is one of the most followed people on Instagram.

Juan Luis Londoño Arias, known professionally as Maluma, is a Colombian singer, songwriter, and actor signed to Sony Music Colombia, Sony Latin and Fox Music. Musically, Maluma's songs have been described as reggaeton, Latin trap, and pop.

41. Ronaldo de Assis Moreira

Ronaldinho de Assis Moreira, better known as Ronaldinho is a former brazillian soccer player and is an ambassador of the most prominent club that he ever played at, Barcelona. He is regarded as one of brazil’s best ever players and his renowned foot skills and creativity left quite the impression.

Deepika Padukone is an Indian actress and producer who works in Hindi films. One of the highest-paid actresses in India, her accolades include three Filmfare Awards. She features in listings of the nation's most popular personalities, and Time named her one of the 100 most influential people in the world in 2018.

43. Camilia Cabello

Auditioning for X Factor USA, Camilia Cabello was placed into the pop girl group Fifth Harmony. After the group gained much success, she launched her own solo career, has two songs that surpassed a billion streams, and earned multiple Grammy nominations.

44. Will Smith

Willard Carroll Smith Jr. is an American actor, producer and rapper. In April 2007, Newsweek called him "the most powerful actor in Hollywood". Smith has been nominated for five Golden Globe Awards and two Academy Awards, and has won four Grammy Awards.

45. Alia Bhatt

Alia Bhatt is an actress and singer of Indian origin and British citizenship, who works in Hindi-language films. One of the highest-paid actresses of India, as of 2019, her accolades include four Filmfare Awards. 

Larissa de Macedo Machado, known professionally by her stage name Anitta, is a Brazilian singer, songwriter, television host, actress, and businesswoman.

47. Raffi Ahmad

Raffi Ahmad is an Indonesian presenter, actor, and singer. Ahmad has been cast in a number of soap operas, television movies and feature films. He is also involved in advertising, but mainly as a host.

48. Whindersson Nunes 

Whindersson Nunes Batista is a Brazilian comedian, singer, and YouTuber known for his comedy videos since 2013. In October 2016, his YouTube channel whinderssonnunes became the most subscribed in Brazil, but it was eventually surpassed by Canal KondZilla in February 2018.

Huda Kattan is an Iraqi-American makeup artist and beauty guru. She is an entrepreneur and the founder of her cosmetics line called Huda Beauty.

Gal Gadot-Varsano is an Israeli actress, producer, and model. At age 18, she was crowned Miss Israel 2004. She then served two years in the Israel Defense Forces as a soldier, after which she began studying at the IDC Herzliya college, while building her modelling and acting careers.

51. Robert Downey Jr.

Famous American actor and producer, Robert Downey Jr. started his acting career in his youth. Now being recognized as a critically acclaimed performer, his most popular role is as Marvel’s “Iron Man”.

52. Leonardo DiCaprio 

Leonardo Wilhelm DiCaprio is an American actor, film producer and environmentalist. He has often played unconventional roles, particularly in biopics and period films. As of 2019, his films have grossed US$7.2 billion worldwide, and he has placed eight times in annual rankings of the highest-paid actors in the world.

53. Akshay Kumar 

Rajiv Hari Om Bhatia, known professionally as Akshay Kumar, is an India-born naturalised Canadian actor, producer, martial artist and television personality who works in Bollywood, the commercial Hindi language film industry based chiefly in Mumbai, India.

Jacqueline Fernandez is a Sri Lankan actress, former model, and the winner of the Miss Universe Sri Lanka pageant of 2006 who predominantly works in Hindi films. In 2009, she debuted in Bollywood with the movie Aladin and since then has established a career in the industry. 

55. James Rodríguez

James Rodriguez, more commonly known as James, is a Colombian professional soccer player. He plays in the attacking midfield position for his club Real Madrid as well as the Colombian national team.

56. Marcel Vieira Jr.

Marcelo Vieira Jr, or just Marcelo is a professional soccer player from Brazil who plays for Real Madrid as well as the Brazilian national team. He plays mainly as a left back, but can also play as a winger.

57. Zlatan Ibrahimovic 

Zlatan Ibrahimovic is a Swedish professional soccer player with Croatian and Bosnian ethnicity. He played at some of the best clubs in the world and ended his career at MLS club L.A. Galaxy. To date, he is one of the most decorated footballers to play the game.

58. Chris Hemsworth 

Christopher Hemsworth is an Australian actor. He first rose to prominence in Australia playing Kim Hyde in the Australian television series Home and Away before beginning a film career in Hollywood.

59. J Balvin

José Álvaro Osorio Balvín, better known as J Balvin, is a Colombian reggaeton singer. He has been referred to as the "Prince of Reggaeton", and is one of the best-selling Latin music artists with sales of more than 35 million records worldwide. Balvin was born in Medellín, Colombia.

International superstar, Lady Gaga started her career as a singer and has since starting branching off into personal business ventures, films, and television shows which she has been won an Oscar, Emmy, Golden Globe, Grammy, and several other awards.

61. Zac Efron 

Zachary David Alexander Efron is an American actor and singer. He began acting professionally in the early 2000s and rose to prominence in the late 2000s for his leading role as Troy Bolton in the High School Musical trilogy. During this time, he also starred in the musical film Hairspray and the comedy film 17 Again.

62. Tata Werneck 

Talita Werneck Arguelhes, best known as Tatá Werneck, is a Brazilian actress, humorist, presenter, reporter, comedian, musician and former VJ.

63. Michelle Obama

Michelle LaVaughn Robinson Obama is an American attorney and author who was the First Lady of the United States from 2009 to 2017. She is married to the 44th president of the United States, Barack Obama, and was the first African-American First Lady.

Cara Jocelyn Delevingne is an English model, actress, and singer. She signed with Storm Management after leaving school in 2009. Delevingne won Model of the Year at the British Fashion Awards in 2012 and 2014. Delevingne started her acting career with a minor role in the 2012 film adaptation of Anna Karenina and has starred in the films Paper Towns, and Suicide Squad.

65. Gareth Bale

Gareth Bale is a professional soccer player from Wales who plays for Real Madrid F.C. as well as the Welsch national team. His primary position is winger and has been noted as the best Welsch soccer player of this era.

66. Lele Pons

Lele Pons is an American internet celebrity. She started as a YouTuber, leading her to become an actress, singer, dancer and model. She rose to fame on the app Vine where she amassed millions of followers.

67. Daddy Yankee

Ramón Luis Ayala Rodríguez, known professionally as Daddy Yankee, is a Puerto Rican singer, songwriter, rapper, actor and record producer. Ayala was born in Río Piedras, Puerto Rico, and was raised in the Villa Kennedy Housing Projects neighborhood.

68. Millie Bobby Brown 

Millie Bobby Brown is an English actress and producer. At the age of twelve, she gained notability for her role as Eleven in the first season of Netflix science fiction series Stranger Things, which was renewed for three seasons.

Vanessa Anne Hudgens is an American actress, singer and producer. After making her feature film debut in Thirteen, Hudgens rose to fame portraying Gabriella Montez in the High School Musical film series, which brought her significant mainstream success. Nowadays, you make recognize her as being in one of many Netflix holiday movies. 

70. Nicky Jam 

Nick Rivera Caminero, known professionally as Nicky Jam, is an American singer and songwriter of the genres Latin trap and reggaeton. He is best known for hits such as "X", "Travesuras", "En la Cama", "Te Busco", "El Perdón", "Hasta el Amanecer", and "El Amante"; the latter three are from his 2017 album Fénix.

71. Tom Holland

Tom Holland is an English Actor who first gained recognition in the based on a true story film, The Impossible. Since, he has starred as Peter Parker a.k.a. Spider-Man in the Marvel Cinematic Universe.

Luis Alberto Suárez Díaz is a Uruguayan professional footballer who plays as a striker for Spanish club Atlético Madrid and the Uruguay national team.

Conor Anthony McGregor is an Irish professional mixed martial artist and boxer. He is a former Ultimate Fighting Championship featherweight and lightweight champion. As of 23 November 2020, he is ranked #12 in the UFC men's pound-for-pound rankings and as of 24 December 2020, he is #4 in the UFC lightweight rankings.

Dove Olivia Cameron is an American actress and singer, who played a dual role as the eponymous characters in the Disney Channel comedy series Liv and Maddie, for which she won the Daytime Emmy Award for Outstanding Performer in Children's Programming. She has also portrayed Mal in the Descendants film series.

75. Zayn Malik

Zain Javadd Malik, known mononymously as Zayn, is an English singer and songwriter. Born and raised in Bradford, Malik auditioned as a solo contestant for the British music competition The X Factor in 2010.

Isabella Khair Hadid is an American model. In 2016, she was voted "Model of the Year" by industry professionals for Models.com.

77. Ryan Reynolds

Ryan Reynolds is an actor, comedian, film producer, and screenwriter from Vancouver, Canada. Having had many small roles that helped bring him fame in his early career, he now is most famous for his role in Deadpool.

78. Charli D'Amelio

Charli D'Amelio is an American social media personality and dancer. Born and raised in Norwalk, Connecticut, she was a competitive dancer for over 10 years before starting her social media career. She is the most followed person on TikTok. 

79. Jennifer Aniston

Jennifer Aniston is most prominently known for her role as Rachel in Friends. Being the daughter of two actors, she began her career at a young age.

80. Travis Scott

Jacques Bermon Webster II known professionally as Travis Scott, is an American rapper, singer, songwriter, and record producer. Scott's musical style has been described as a fusion of traditional hip hop, lo-fi and ambient. In 2012, Scott signed his first major-label contract with Epic Records.

81. Harry Styles

Harry Edward Styles is an English singer, songwriter, and actor. His musical career began in 2010 as a solo contestant on the British music competition series The X Factor.

82. Cole Sprouse

Cole Mitchell Sprouse is an American actor, known for his role as Cody Martin on the Disney Channel series The Suite Life of Zack & Cody and its spinoff The Suite Life on Deck. In his early career, when a child and teenager, he appeared in various projects alongside his twin brother Dylan Sprouse. 

83. Chrissy Teigen

Christine Diane Teigen is an American model, television personality, author, and entrepreneur. She made her professional modeling debut in the annual Sports Illustrated Swimsuit Issue in 2010 and later appeared on the 50th anniversary cover alongside Nina Agdal and Lily Aldridge in 2014.

Addison Rae Easterling is an American social media personality, dancer and actress. As of September 2020, she has amassed over 61 million followers on TikTok, ranking as the second most-followed individual on the platform. In August 2020, Easterling was named as the highest-earning TikTok personality by Forbes.

85. Dan Bilzerian

Dan Bilzerian is an Armenian-America actor, entrepreneur, and internet personality. He owns his own company called “IgniteCBD” and is famous for living a very lavish lifestyle and having expensive spending habits.

Hailey Rhode Bieber is an American model, media personality, and socialite. Baldwin trained as a ballet dancer, but ended that career due to an injury. She has been featured in major ads for Guess, Ralph Lauren, and Tommy Hilfiger. Baldwin is a daughter of Stephen Baldwin and niece of Alec Baldwin.

87. Nick Jonas 

Nicholas Jerry Jonas is an American singer, songwriter and actor. Jonas began acting in theater at the age of seven, and released his debut single in 2002 which caught the attention of Columbia Records where Jonas formed a band with his older brothers, Joe and Kevin, known as the Jonas Brothers.

88. Chris Pratt

Christopher Michael Pratt is an American actor known for starring in both television and action films such as Parks and Recreation, Guardians of the Galaxy, and Jurassic World.

89. Hugh Jackman 

Hugh Michael Jackman AC is an Australian actor, singer, and producer. He is best known for playing Wolverine/Logan in the X-Men film series, a role for which he holds the Guinness World Record for "longest career as a live-action Marvel superhero".

90. Shay Mitchel

Shay Mitchell is a Canadian author, entrepreneur, model, and actress. She is most recognized for her role as Emily Fields on ABC’s Pretty Little Liars.

91. Blake Lively

Blake Lively is an American actress who is best known for starring in the drama TV series “Gossip Girl” where she played New York City “it-girl”  Serena Van der Woodsen.

92. Emilia Clarke

Emilia Isobel Euphemia Rose Clarke is an English actress. She studied at the Drama Centre London, appearing in a number of stage productions, including one by the Company of Angels. Her television debut came with a guest appearance in an episode of the BBC One medical soap opera Doctors in 2009.

93. Britney Spears

Britney Jean Spears is an American singer, songwriter, dancer, and actress. She is credited with influencing the revival of teen pop during the late 1990s and early 2000s, for which she is referred to as the "Princess of Pop". 

94. The Weeknd

Abel Makkonen Tesfaye, known professionally as The Weeknd, is a Canadian singer, songwriter, and record producer. Noted for his falsetto and eccentric music style, Tesfaye is recognized for heavily influencing contemporary R&B and multiple artists.

95. Lili Reinhart

Lili Pauline Reinhart is an American actress and author. She is known for portraying Betty Cooper on The CW teen drama series Riverdale and Annabelle in Lorene Scafaria's black comedy crime drama film Hustlers.

96. James Charles

James Charles is an American internet star most famous on YouTube for his make-up and beauty tutorials. His original claim to fame was that he became the first male ambassador for Cover Girl in 2016.

97. Amanda Cerny

Amanda Cerny is an American internet celebrity that became famous on Vine. Her comedy skits brought her initial recognition but she is now also a model, UN ambassador, as well as a fitness coach.

98. Ciara

Ciara Princess Wilson is an American singer, songwriter, dancer, and model. Born in Austin, Texas, she traveled around the world during her childhood, eventually moving to Atlanta, Georgia, where she joined the girl group Hearsay.

99. Lucy Hale

Karen Lucille Hale, known professionally as Lucy Hale, is an American actress, singer, and television personality. She is best known for her role as Aria Montgomery in the Freeform series Pretty Little Liars.

100. Niall Horan

Niall James Horan is an Irish singer and songwriter. He rose to prominence as a member of the boy band One Direction, formed in 2010 on the British singing competition The X Factor. Following the band's hiatus in 2016, Horan signed a recording deal as a solo artist with Capitol Records

Here at Pressboard, we’re helping influencers build their businesses. To get started, sign up to get your very own FREE custom media kit and show off your content and audience reach to the world! Fill in your details below to get to the front of the line.